After completing a Marketing Diploma at the Cape Peninsula University of Technology in 2004, Samantha joined a JSE listed recruitment firm and started her career in tech recruitment.
In 2006, at the age of 22, Samantha founded her first recruitment agency, IT Source Personnel, specializing in technology recruitment. A year later partnered with a bigger brand to expand the branch throughout South Africa. Due to unforeseen circumstances Samantha had to part ways, leading her to start her 3rd agency, Nu Beginnings. Nu Beginnings delivered tech recruitment services for a wonderful 10 years until change was on the cards, yet again. As her favorite quote goes, “We have two choices in life, either to repeat or evolve.” Elizabeth Gilburt.
Zealous about recruitment, how it integrates into the business, streamlining the process, attracting the perfect candidates, and creating the right environment that attracts the ideal staff compliment, as well as focusing on staff retention is what S.Hayward Consulting is built around.